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Best of B2Bento 2011

December 22, 2011

The first year of this decade is about to bid us adieu. Time for work to wind down (ever so slightly at least) and festivities to take centre stage. Friends and family get together to forget misgivings and forge relationships anew. We take stock of accomplishments past, take charge of new responsibilities and set new [...]

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SES Singapore starts tomorrow (Nov 22)

November 21, 2011

The leading search and social marketing event of the year kicks off tomorrow. Join us there, or follow us as we live blog from the event. Watch this space starting from approximately 0300 hrs GMT on Nov 22. B2Bento is official media partner of SES Singapore 2011.

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SES Hong Kong – A Late Recap (Day 2)

October 4, 2011

 Previously – Recap of Day 1 Keynote Panel on B2B Lead Generation Moderator: Eddie Choi, SES Advisory Board & Managing Director of Frontiers Digital and panelists, Linda Kozlowski, Director of Global Marketing at Alibaba, Marcelo Wesseler, Head of E-Commerce Asia at RS-Component, and Peter Zapf, Chief Operating Officer of Global Sources B2B marketers in China [...]

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SES Hong Kong – A Late Recap (Day 1)

October 3, 2011

  SES Hong Kong, held over 21-22 September, is easily one of the best digital marketing conferences I have been at. Between many formal and informal meetings I managed to catch just three parallel tracks. So I’ve have missed out on some great presentations. Check out speaker line-up and pictures from the event. Extending your [...]

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State of Marketing 2011 – Survey Results

June 14, 2011

We are back again with the annual State of Marketing Singapore Industry Report 2011. We look at the state of marketing in Singapore today and how marketing strategies and tactics have changed since the survey done in 2010. View/download the full survey report from Scribd. State of Marketing : Industry survey report : Singapore 2011 [...]

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SingMood – How is Singapore feeling today?

June 2, 2011

After some serious B2B marketing posts, it’s time to have some fun. Measuring and analyzing social buzz, sentiment and influence for companies and products is part of our daily job. This time we are on a journey to use the serious tools for a fun, free and open source project, named Singmood! Is it possible [...]

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Social Media Marketing Workshop by Digital Vidya (June 9 & 10)

June 2, 2011

If you are thinking of using Social Media for your business, or just curious about what Social Media can do, this is the place to go. Known for their    hands-on experience, Digital Vidya’s Social Media Marketing workshop will be nothing you’ve ever encountered. After the phenomenal success of its first Social Media Marketing workshop in [...]

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