content marketing

What marketers need to know about the new Facebook Timeline for Brands

March 7, 2012

The following article was contributed by guest author Randy Tanudibrata, Interactive Designer at GetIT Comms. Facebook, as one of the most interesting company that is rapidly changing, just announced another new feature on their platform. Facebook will change their fan page format into Timeline format. On December 15, Facebook announce Timeline on for personal. Then [...]

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4 ways to keep your content fresh

December 10, 2010

“Content marketing is all the marketing that’s left.” Seth Godin We looked at how giving your content strategy an initial ballast is not as daunting as task as it may seem. But what after that? As the number of days after the “last post” ticks away, furrows thicken and sweat beads form and thedesperate hunt [...]

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Where in the world is my content?

December 1, 2010

So you have your social media strategy and team in place: channels to target, rules of engagement, responsibility matrices, inbound marketing linkages – in short you’re set (if you need help, check out our Quickstart Guide). Just a (minor) problem – what content do I use as meat for all that engagement? Where do I [...]

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